best time to send an email

#5 – What is the Best Time to Send an Email?

In this video of Walks with the Wolf I look in a comical way at how it is so crucial to optimise your email sends to boost engagement and improve ROI from your marketing and sales activties.

I discusss the importance of using software to test optimal send times and also looking at implicit and explicit data to make sending decisions. Implicit data refers to what we can imply from the customers behaviour based on the software and usage patterns i.e. location, browser version, average time on site. Explicit data refers to their answers to questions we ask them!

Have a look at the video and let me know your thoughts in the comments below!

About The Author

Dailius Wilson

Dailius Wilson is the 24 year old founder of WolfofYorkStreet.com – helping the world's top SaaS companies to optimise their sales and marketing efforts. Dailius is currently a Director at TrustRadius and a digital blogger at increasemyonlinebusiness.com. Dailius was named as one of the Top 30 Entrepreneurs in Australia for 2015 by Anthill Online and was ranked in the Top 100 SEO Experts in the World. Dailius has also been a guest on the Ellen Degeneres Show and has over 10,000,000 views on Youtube